Finland for travel trade professionals

Visit Finland's Have some Finnish campaign invites international travellers to apply for Finland's Official Tastings in Finland's Archipelago and Lapland regions.

Explore the renewed Visit Finland Media Bank: a curated open image collection, streamlined navigation, and expanded photo and video library for registered users.

Visit Finland's DataHub has received Good Practice status from the Interreg Europe programme, highlighting Finland's scalable approach to tourism data sharing.

Finland remains the Nordics’ top winter destination, driven by Lapland demand, key European markets and strong growth in Helsinki city travel.

Visit Finland’s State of Sustainable Tourism 2024 report outlines how Finland is proactively managing tourism growth, protecting nature and communities, and building a resilient future for sustainable travel.

Explore how Finnish travel companies and destinations are actively supporting regenerative travel through conservation, restoration and low-impact practices.

Thirteen iconic sites designed by Alvar, Aino and Elissa Aalto have been inscribed on the UNESCO World Heritage List, celebrating Finland’s human-centred modernist legacy.

Restaurant Grön earns a second Michelin star and Boreal its first, highlighting Finland’s rise as a leading Nordic destination for innovative, nature-inspired gastronomy.

Visit Finland showcases the country’s food culture through immersive tastings shaped by local chefs and regional traditions.

Finland Named the World’s Happiest Country for the Ninth Year in a Row – And Invites Travellers to Log Off and “Chill Like a Finn”

Finland is the happiest country in the world, and now it offers a Free Lakeside trip.

Discover Finland’s top highlights for 2026, from major cultural openings and heritage celebrations to Arctic wellness retreats and luxury nature escapes. Recognized by Lonely Planet as a Best in Travel destination, Finland invites visitors to embrace design, wellbeing, and the great outdoors.

Discover Oulu, Finland’s 2026 European Capital of Culture, featuring over 1,000 events – from the world premiere of a Sámi Opera to a techno-art festival on a frozen sea complete with an ice sauna. Experience northern culture, creativity, and unforgettable seasonal celebrations.

Discover how Finland – the world’s biggest coffee-drinking nation – celebrates International Coffee Day. Explore Finnish coffee traditions, cosy cafés, and the beloved "kahvitauko" as autumn’s chill sets in.