When it comes to exploring, Finland is perfect for both nature seekers and lifestyle lovers.
Swim in a lake under the Midnight Sun, sleep in the middle of a forest, or stroll through the streets of a picturesque city. Spend breathtaking moments in nature, and you just might find yourself in Finland – both physically and mentally.
The summer campaign of Visit Finland encourages to take a playful test named Happiness Finder in order to find the most suitable greater region (Lakeland, Lapland, Coast & Archipelago, Helsinki region) that matches the kind of holiday and experiences one is looking for. The Happiness Finder consists of five questions.
The outcome of the test is one the greater regions where travellers can find handpicked ideas and experiences for their dream holiday. These products are categorized based on the USPs of the greater regions. The campaign is running in Germany, France, UK, US and Spain until the end of August.
This campaign is also supported by the tactical tour operator campaign running in Germany, France and the UK.