Explore Finland responsibly with selected travel routes

Selected routes for mindful travellers

Credits: Jussi Hellstén

Ten routes for exploring Finland responsibly

Finland strives to become one of the world’s leading sustainable travel destinations. In pursuit of this goal, Visit Finland, in collaboration with various stakeholders, has developed ten curated travel routes that offer a more sustainable way to explore the country.

Credits: Jussi Hellstén

Tailored for the travel industry

In line with Visit Finland's vision (in Finnish) to be one of the world’s leading sustainable travel destinations, ten thoughtfully curated travel routes have been developed, offering visitors a more responsible way to explore Finland.

These ready-made routes are designed to help the travel industry present what Finland offers as a sustainable tourism destination. They serve as a source of inspiration for developing sustainable travel packages and act as effective sales and marketing tools, particularly from a B2B perspective.

Routes available for international travellers
From cultural gems and vibrant cities to breathtaking nature and outdoor experiences, these itineraries offer plenty of travel inspiration for international visitors. All ten Sustainable Travel Finland-inspired routes are featured on our site for international travellers to explore.

Showcasing local products and services

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These routes showcase the diversity of Finland's sustainable tourism offerings, emphasizing on responsible choices in food, accommodation, attractions, activities, and transportation. Primarily based on Sustainable Travel Finland-labelled products, these itineraries offer a wide range of destinations across Finland, highlighting the unique character of each region.

Get to know the selected routes

Whether you're exploring the vibrant Helsinki area, the picturesque Coast & Archipelago, the tranquil Lakeland, or the arctic wilderness of Lapland, there's a route to suit every traveller.